📅 Published: May 5, 2026 | ✍️ By Emma Watson | ⏱️ 6 min read
You have great ideas. You know your industry. Your product or service is excellent. But if your writing is full of grammar mistakes, people will judge you — consciously or not.
In fact, studies show that 59% of people would not use a business that had obvious grammatical errors on their website. That’s lost customers over a missing comma.
Here are 7 of the most common grammar mistakes, how to fix them, and a free tool to catch them before you publish.
Mistake #1: Your vs You’re
Rule: “You’re” is a contraction of “you are.” “Your” shows possession. If you can replace it with “you are,” use “you’re.”
Mistake #2: Its vs It’s
Rule: “It’s” means “it is” or “it has.” “Its” (no apostrophe) shows possession. This trips up even experienced writers.
Mistake #3: There, Their, and They’re
Rule: “There” = location. “Their” = possession. “They’re” = “they are.”
Mistake #4: Comma Splices
Or: “I love writing because it’s my favorite thing to do.”
Rule: A comma isn’t strong enough to join two complete sentences. Use a period, semicolon, or conjunction instead.
Mistake #5: Subject-Verb Agreement
Rule: The subject is “team” (singular), not “writers” (plural). Singular subjects need singular verbs.
Mistake #6: Who vs Whom
Rule: Use “who” when referring to the subject of a sentence, “whom” when referring to the object. If you can replace it with “he/she/they,” use “who.” If you can replace it with “him/her/them,” use “whom.”
(Honestly? Most people get this wrong, and conversational English is moving away from “whom.” But in formal writing, it still matters.)
Mistake #7: Misplaced Apostrophes
Rule: Apostrophes show possession (the employee’s desk) or contraction (it’s, don’t). They NEVER make a word plural.
Bonus: Frequently Confused Words
- Affect vs Effect: Affect is usually a verb (to influence). Effect is usually a noun (the result).
- Lose vs Loose: Lose = misplace. Loose = not tight.
- Then vs Than: Then = time. Than = comparison.
- Less vs Fewer: Less for uncountable (less water). Fewer for countable (fewer apples).
How to Catch These Mistakes Before You Publish
Even professional writers make typos. That’s why editing is essential — and why tools like our Grammar & Clarity Checker exist.
Here’s my recommended workflow:
- Write your first draft (don’t worry about perfection).
- Run your text through our free Grammar Checker to catch common errors.
- Read your text aloud — your ears catch what your eyes miss.
- Ask a colleague to review if possible.
- Use our Paraphrasing Assistant if a sentence feels awkward.
Final Thoughts
Grammar mistakes don’t mean you’re a bad writer. They mean you’re human. But in business, first impressions matter. A clean, professional email or website page builds trust.
The good news: you don’t need to become a grammar expert. You just need a system. Write, check with our tool, review, and publish. That simple workflow will put you ahead of 80% of competitors.
Now go fix that dangling modifier. Your readers will thank you.